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9 Useless Things to Cut From Your Marketing

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9 Useless Things to Cut From Your Marketing

Published by Joel Goldstein, on January 29, 2014
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The fast-paced world of digital marketing has made marketers’ lives easier. We have more options, tools, and resources to be better, faster, and stronger.

9 useless things to cut from your marketing

But the flip side of the coin is that marketers are overwhelmed. It seems like every week there’s something new we absolutely must be doing, or we’re left behind. Problem is, a lot of this new ‘stuff,’ is now outdated and inefficient, or were never a good use of time and budget to begin with.

Make 2014 the year you clean up your marketing toolkit.’  Our white paper tells you were to start:

  • What are you wasting time on?
  • What tactics are you needlessly holding on to like a marketing security blanket?
  • What can you eliminate from your budget?

Download this white paper to see what many marketers point to as activities that won’t help you move the needle in 2014 — so you can eliminate it for good!

Download Our White Paper Now.

About the Author:

Joel Goldstein, President

Joel Goldstein, a proud graduate of Kent State University, is the president of Goldstein Group Communications, the agency he founded in 1992. While the agency has evolved during the years from its initial roots as a PR agency to become a full-service lead generation and branding firm, GGC has remained consistent in its focus on serving B2B companies that have some degree of technical or engineered content. Joel drives the agency’s strategy with a particular emphasis on incorporating new technology tools to drive improved performance, a focus on “Measurably Better Results” that has formed the foundation of the agency since its early days.

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