Goldstein Group Communications

The Dog Days of Summer

Home » Blog

The Dog Days of Summer

Topics:
Published by Joel Goldstein, on August 1, 2019
Share:

As summer begins to wind down, we aren’t quite ready to say goodbye and are excitedly preparing for our Marketing Summer Camp event. Working in marketing, we sometimes are the company department accused of having too much fun, and that’s what we go for here at GGC. It’s also what we get having our “Office Pups” around every day. ICYMI, in our last newsletter we introduced you Gertrude and Elliott, who belong to Marketing Manager Sandi Hensel.

TrudyElliott

Gertrude is a sassy 6-year-old pug who is very food motivated, loves to cuddle and always gets her way. Her Instagram is @Gertrude_Pug, she is a micro-influencer with almost 1000 followers.

Elliott is a gentle giant who weighs 150lbs. He is 6-years-old. Elliott loves playing with toys, swimming and lounging around. His Instagram is @Elliott_the_Dane.

Who knows? You may be able to meet them at GGC’s Marketing Summer Camp where we’ll also be welcoming Scott McAfferty, co-founder and managing partner of WTWH Media. He’ll be talking about how Artificial Intelligence is being used to reach current and prospective customers by creating programs that align with users’ content affinities to drive ROI. AI promises to drive two initiatives forward that form the core of B2B marketing: lower the cost of marketing, and make content and outreach more relevant. (You can still RSVP here.)

What are your plans to get the most out of these last days of summer? Remember, there’s only 146 shopping days left until Christmas!

 

About the Author:

Joel Goldstein, President

Joel Goldstein, a proud graduate of Kent State University, is the president of Goldstein Group Communications, the agency he founded in 1992. While the agency has evolved during the years from its initial roots as a PR agency to become a full-service lead generation and branding firm, GGC has remained consistent in its focus on serving B2B companies that have some degree of technical or engineered content. Joel drives the agency’s strategy with a particular emphasis on incorporating new technology tools to drive improved performance, a focus on “Measurably Better Results” that has formed the foundation of the agency since its early days.
Ready to take off? Send a Signal
×