Goldstein Group Wins Gold for Technical Writing

Goldstein Group Wins Gold for Technical Writing

Goldstein Group is proud to have taken home the Gold Rock, top honors, in the Technical Article category of the 2019 PRSA Cleveland Rocks Awards competition.

Written on behalf of our client Rittal, the article Rethinking Enclosures to Support IoT and the Edge was developed to help a technical audiences understand the benefits of Edge computing for their organizations along with the unique challenges to be addressed when deploying IT equipment into non-IT environments.

Each Rocks Award entry is judged by an independent panel of senior marketing communications professionals on the quality of research, planning, implementation and results, with a total possible score of 100 points.

This top honor in technical writing illustrates GGC’s competitive advantage for clients when it comes to technical accuracy and expertise in marketing to engineers. There are few things more frustrating than having to rewrite content developed by an agency that doesn’t speak engineer. But GGC specializes in marketing to technical people from handbooks and guides to white papers, webcasts and other engineer-to-engineer level content.

Congrats to the teams at GGC and Rittal!

About the Author:

Joel Goldstein, President

Joel Goldstein, a proud graduate of Kent State University, is the president of Goldstein Group Communications, the agency he founded in 1992. While the agency has evolved during the years from its initial roots as a PR agency to become a full-service lead generation and branding firm, GGC has remained consistent in its focus on serving B2B companies that have some degree of technical or engineered content. Joel drives the agency’s strategy with a particular emphasis on incorporating new technology tools to drive improved performance, a focus on “Measurably Better Results” that has formed the foundation of the agency since its early days.