Goldstein Group Communications

Better Content

Content Creation: Rocket Fuel For Your Digital Marketing

Generating enough QUALITY content is a challenge for even the largest B2B companies.

Whether we’re creating webinars or white papers, ebooks or emails, product releases or primer tutorials, GGC builds content that delivers results.

Using a “Content Tree” repurposing approach, we begin with long-form mother documents, such as a detailed white paper or webinar. Then, by breaking that into smaller components, we’re able to use one writing project to drive through a variety of channels – email, video, social, PR articles, blogs. It serves as a connected strategy rather than treating them as isolated, redundant projects.

marketing to engineers
Engineering Content

Engineer Level Writing That You Don’t Have to Re-Write

We solve roadblocks for even the most technical companies.

Unlike other agencies that ask you for a first draft, GGC writes original text from a blank sheet of paper with just a 30-minute Subject Matter Expert interview. We write about almost anything for a technical or engineering audience, including the physics of glass, electronic components, scientific measurements, motion control, wafer fabrication, and circuit protection on variable frequency drives.

But that’s just the foundation. Our technical writing services elevate the storytelling and brand voice, delivering thought leadership that moves prospects from brand awareness to brand preference.

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Search Strategy

Content strategy must be created IN TANDEM with search strategy, with each feeding the other.

By investigating search queries, volume and intent, we identify pain points that already exist, and build plans aimed at capturing that traffic.

From there, GGC creates plans to target all stages of the funnel. While many companies have top-of-funnel white papers, they struggle to generate the middle- and bottom-of-funnel content needed to nurture prospects toward a buying decision.

Google search, paid search, PPC

Full Service

Content Strategy and Planning

Content Repurposing

Technical Writing

White Papers and Ebooks

Public Relations

Product Launches

Case Histories

Primers and Guides



Sales Presentations

Data Sheets


Social Media Posts



Our Mission:

Inspired, Data Driven B2B Marketing Programs Built to Accelerate Sales

Better Branding

Building global brands on messages that matter and visuals that inspire

Message Architecture | Wow! Creative | Logo and Identities | Video | Photography and beyond...

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Better Leads

Quality leads that quickly convert to sales-ready opportunities

Inbound Marketing | Email Marketing Automation | Funnel Optimization | Data Hygiene | Conversion Rate Optimization and beyond...

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Better Websites

Designed and built to work as hard as marketers do

SEO | Search Marketing | User Experience | Expert Development | Integrations | Ecommerce | Analytics and beyond...

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Better Content

Differentiated, technical content that clients don’t have to re-write

Search Strategy | Engineer Level Writing | White Papers and Webinars | Public Relations | Sales Material and beyond...

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Better Results

ROI performance that takes the guesswork out of marketing

KPI Setting and Performance Metrics | Attribution Reporting | Closed Loop Reporting | ROI Dashboarding and beyond...

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Are you ready for liftoff?

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