Every Marketing Program Needs A Robust Launch Pad
GGC delivers websites that are truly stunning. But we know that’s not enough.
Websites need to carry more of the load for B2B marketers than just being beautiful. Too often, websites are created as artistic wonders that, while attractive, are disconnected from search, sales and messaging strategies. They look great – as do ours – but they often lack the critical programming, search strategy or marketing impact to beat your competitors.
Website strength requires a broader vision:
A message that moves
A design that engages
A user experience that promotes conversion
Search-focused content and code
A content management systems that prioritizes ease of maintenance
Powerful integrations and tech tool connectedness
Meaningful analytics and continuous optimization
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Launching On Time. On Budget. On Target.
GGC’s thorough process begins with a deep-dive discovery of a client’s business and brand, ensuring the site strategy aligns seamlessly with sales goals and business objectives.
A keen understanding of a company’s sales process ensures the website contributes to the sales cycle at the right time and in the right ways to produce leads that convert. Through content mapping, information architecture and polished interface design, we are able to time and time again increase conversions across our portfolio of clients.
We firmly believe a website is never finished, only published. Continual optimization, analytics review and testing contribute to the ever upward trajectory of our clients’ online platforms.
Full Service Website Design and Development
User Experience and Interface Design
Integrated Search Strategy
Interactive Calculators and Configurators
Employee and Sales Portals
Hosting and Maintenance
Inspired, Data Driven B2B Marketing Programs Built to Accelerate Sales
Building global brands on messages that matter and visuals that inspire
Message Architecture | Wow! Creative | Logo and Identities | Video | Photography and beyond...
Quality leads that quickly convert to sales-ready opportunities
Inbound Marketing | Email Marketing Automation | Funnel Optimization | Data Hygiene | Conversion Rate Optimization and beyond...
Designed and built to work as hard as marketers do
Search Marketing | User Experience | Expert Development | Integrations | Ecommerce | Analytics and beyond...
Differentiated, technical content that clients don’t have to re-write
Search Strategy | Engineer Level Writing | White Papers and Webinars | Public Relations | Sales Material and beyond...
ROI performance that takes the guesswork out of marketing
KPI Setting and Performance Metrics | Attribution Reporting | Closed Loop Reporting | ROI Dashboarding and beyond...