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Jennie Ford Joins Goldstein Group Communications

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Jennie Ford Joins Goldstein Group Communications

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Published by Joel Goldstein, on January 25, 2016
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Goldstein Group Communications announced that it has added Jennie Ford as digital marketing manager to its team of marketing communications experts. Ford will focus on content syndication and growing client exposure and engagement to generate leads and grow market share by building on the agency’s expertise in manufacturing and engineering-related fields.

Ford joins us from a public relations firm where she served two years as their digital marketing manager. She is an expert in developing and executing award-winning digital programs for various clients including manufacturing, healthcare, government and nonprofit.

“Jennie complements our team by bringing a fresh perspective and her extensive knowledge in optimizing digital marketing channels,” said agency President Joel Goldstein. “Because of her hands-on experience conceptualizing and producing marketing campaigns that tie to a successful sales process, she’ll be able to create powerful and high impact programs for our clients.”

Ford’s early career was spent serving in the United States Army- National Guard as an avionics communication systems repairer. Later she provided digital marketing strategies for local Cleveland businesses to reach new audiences.

More recently, Ford founded her own SEO firm in Northeast Ohio, where she developed optimized content for social media, websites and advertising channels. She holds a Bachelor of Arts in Communication and Master of Arts in Communication: Applied Theory and Methodology from Cleveland State University.

About Goldstein Group Communications
Goldstein Group Communications, a technology b-to-b agency, brings an unusual combination of corporate communications management and engineer-level writing capability to its national client roster. With deep experience in electronics and industrial markets, the agency is able to draw on its skills to articulate with impact and clarity the technical advantages its clients bring to their customers. Unlike other agencies, staff members for the most part have built their careers on the corporate side of the desk, rather than as agency executives, a perspective that results in a higher level of accountability and measurability in the agency’s programs.

About the Author:

Joel Goldstein, President

Joel Goldstein, a proud graduate of Kent State University, is the president of Goldstein Group Communications, the agency he founded in 1992. While the agency has evolved during the years from its initial roots as a PR agency to become a full-service lead generation and branding firm, GGC has remained consistent in its focus on serving B2B companies that have some degree of technical or engineered content. Joel drives the agency’s strategy with a particular emphasis on incorporating new technology tools to drive improved performance, a focus on “Measurably Better Results” that has formed the foundation of the agency since its early days.

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